| Starting a Yahoo! Business For Dummies (For Dummies (Business & Personal Finance)) | 
| Author: Rob Snell
Publisher: For Dummies
Category: Book
List Price: $24.99
Buy New: $13.37
You Save: $11.62 (46%)
Buy New/Used from $11.89
Avg. Customer Rating:   (67 reviews)
Sales Rank: 14031
Languages: English (Original Language), English (Unknown), English (Published)
Media: Paperback
Number Of Items: 1
Pages: 410
Shipping Weight (lbs): 1.4
Dimensions (in): 9.1 x 7.3 x 1.1
ISBN: 0764588737
Dewey Decimal Number: 658.87202854678
EAN: 9780764588730
ASIN: 0764588737
Publication Date: March 27, 2006
Availability: Usually ships in 1-2 business days
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Product Description
Turn browsers into buyers, boost traffic, and more Build your store from scratch, or make the one you have more profitable His online business has been paying his mortgage for years. Now Rob Snell is sharing his Yahoo! Store secrets for planning, building, and managing an online store that delivers the goods! Here's how to profit from keywords, handle credit-card payments, find out what's hot in other stores, maximize your marketing efforts, and much more. Discover how to - Use the Yahoo! Store Editor and Manager
- Plan effective store navigation
- Use better images to sell more products
- Build successful advertising strategies
- Generate more traffic from search engines
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| Customer Reviews: Read 62 more reviews...
great book July 9, 2008
I found this book to be very helpful and informative. A must read for anyone thinkng of developing a Yahoo store.
Rob Snell is the Rock God of Yahoo! June 26, 2008
Rob, do you have a fan club? 'Cuz I'm you number one fan. I've had a Yahoo store for 5 years and I never knew how much important information and SEO I was missing until I picked up this book. I read through the entire book first, now I am going through chapter by chapter making the recommended updates.
Rob really knows first hand about making Store improvements because he isn't a background programmer - he's a store owner that has tried everything he teaches. He's tested it, then reports on the proven methods. My book arrived June 1st and that is when I started making improvements - I can't wait see the results.
Rob, Thanks for sharing such valuable information!
this is a great book !!! May 15, 2008
this book is very useful to people who just get into the online business especially you have a YAHOO store , its worth every penny you paid !!!
 Title should be Yahoo Store Editor for Dummies! February 22, 2008
0 out of 1 found this review helpful
I purchased this book thinking I could enhance my existing Yahoo store with the information. This book is only useful if you use Yahoo's Store Editor program and the author states this in his introduction. I use another program Yahoo Sitebuilder, so I turned around and ordered that book too. The title is very misleading....this is really only a book about using Store Editor to build your Yahoo store! If that is what you need the book seems pretty useful.
 Sux December 11, 2007
0 out of 1 found this review helpful
This book is well written but tells me nothing about how to use Store Editor. I've spent hours reading the book with Store Editor open in front of me and I still can't get it to work like he says it will.
Store Editor is the worse program I've ever tried to use. It's very cryptic and navigation is illogical. I can use Dreamweaver but not Store Editor.
GB
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