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| Blink: The Power of Thinking Without Thinking | 
| Author: Malcolm Gladwell
Publisher: Back Bay Books
Category: Book
List Price: $15.99
Buy New: $5.89
You Save: $10.10 (63%)
Buy New/Used/Collectible from $3.48
Avg. Customer Rating:  (943 reviews)
Sales Rank: 152
Languages: English (Original Language), English (Unknown), English (Published)
Media: Paperback
Number Of Items: 1
Pages: 320
Shipping Weight (lbs): 0.6
Dimensions (in): 8.1 x 5.4 x 1
ISBN: 0316010669
Dewey Decimal Number: 153.44
EAN: 9780316010665
ASIN: 0316010669
Publication Date: April 3, 2007
Release Date: April 3, 2007
Availability: Usually ships in 1-2 business days
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Product Description
Blink is about the first two seconds of looking--the decisive glance that knows in an instant. Gladwell, the best-selling author of The Tipping Point, campaigns for snap judgments and mind reading with a gift for translating research into splendid storytelling. Building his case with scenes from a marriage, heart attack triage, speed dating, choking on the golf course, selling cars, and military maneuvers, he persuades readers to think small and focus on the meaning of "thin slices" of behavior. The key is to rely on our "adaptive unconscious"--a 24/7 mental valet--that provides us with instant and sophisticated information to warn of danger, read a stranger, or react to a new idea. Gladwell includes caveats about leaping to conclusions: marketers can manipulate our first impressions, high arousal moments make us "mind blind," focusing on the wrong cue leaves us vulnerable to "the Warren Harding Effect" (i.e., voting for a handsome but hapless president). In a provocative chapter that exposes the "dark side of blink," he illuminates the failure of rapid cognition in the tragic stakeout and murder of Amadou Diallo in the Bronx. He underlines studies about autism, facial reading and cardio uptick to urge training that enhances high-stakes decision-making.In this brilliant, cage-rattling book, one can only wish for a thicker slice of Gladwell's ideas about what Blink Camp might look like.--Barbara Mackoff
Amazon.com
Blink is about the first two seconds of looking--the decisive glance that knows in an instant. Gladwell, the best-selling author of The Tipping Point, campaigns for snap judgments and mind reading with a gift for translating research into splendid storytelling. Building his case with scenes from a marriage, heart attack triage, speed dating, choking on the golf course, selling cars, and military maneuvers, he persuades readers to think small and focus on the meaning of "thin slices" of behavior. The key is to rely on our "adaptive unconscious"--a 24/7 mental valet--that provides us with instant and sophisticated information to warn of danger, read a stranger, or react to a new idea. Gladwell includes caveats about leaping to conclusions: marketers can manipulate our first impressions, high arousal moments make us "mind blind," focusing on the wrong cue leaves us vulnerable to "the Warren Harding Effect" (i.e., voting for a handsome but hapless president). In a provocative chapter that exposes the "dark side of blink," he illuminates the failure of rapid cognition in the tragic stakeout and murder of Amadou Diallo in the Bronx. He underlines studies about autism, facial reading and cardio uptick to urge training that enhances high-stakes decision-making. In this brilliant, cage-rattling book, one can only wish for a thicker slice of Gladwell's ideas about what Blink Camp might look like. --Barbara Mackoff
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| Customer Reviews: Read 938 more reviews...
 A must read... August 19, 2008
1 out of 1 found this review helpful
I think this is a must read, especially for those that enjoy psychology and understanding human behavior, human interaction and the reason we do many of the things the way we do. I think it is also a great self improvement tool
 Very good book August 15, 2008
This is a very good book. (Sorry to repeat myself...) I really appreciate the other side of the coin. Thinking has been drilled into my head and I tend to totally ignore anything else. If it isn't a fact that I can define, it can't be not real or true. But there is some value in intuition. Some things are under the radar of our thought, (and should be, or we'd be overwhelmed), but they can be important. Intuition is our way of communicating that to ourselves.
This book has gotten some criticism - of course people should think. But there has not been much written on the power of intuition. When a person is knowledgeable about a subject, and they feel like something is wrong, they should trust, or at least acknowledge and respect that feeling. You can't just trust your intuition (make a guess) and go with it if you don't know anything about the thing you are "guessing" about. But if you do know about something, say you are an expert on US Currency (or someone who handles money alot), and you see a $20 bill that something seems wrong, should you act on that instinct, or do you say - "I can't see anything specifically wrong with it, so it must be ok."? If you were a foreigner, and came to the US, and looked at a $20 bill and said - something seems wrong about this, of course you can't go with that feeling, because you don't know anything about a $20 bill.
Anyways, read the book. It's worth it.
Great book August 14, 2008
This book is a great buy and the seller is very good. Lightning fast shipping.
 Almost... August 8, 2008
First, let me say that this is a good book. It's well worth your time to read. I don't think that it's as good as the Tipping Point though. This one seems to go a little longer than what is necessary maybe. It seems to be like Mr. Gladwell is trying to stretch it out a bit. The good thing about all of it though, is that it is a very quick read, and you won't have a lot of time invested into it. So definitely pick this one up, you won't regret it!
Two seconds make all the difference August 3, 2008
Gladwell offers an intriguing look at how the subconscious or intuition of a person works in different situations, as well as how it can be trained and the importance of sometimes taking a step back before acting on a situation. This is a relatively quick read with some intriguing ideas offered in it. If you like this book, you may find it useful to track down some of the writings by people he references as they go into more depth than Gladwell does.
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