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 Location:  Home » Books » Retailing » Sell on Amazon: A Guide to Amazon's Marketplace, Seller Central, and Fulfillment by Amazon ProgramsDecember 4, 2008  
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Sell on Amazon: A Guide to Amazon's Marketplace, Seller Central, and Fulfillment by Amazon Programs
Sell on Amazon: A Guide to Amazon's Marketplace, Seller Central, and Fulfillment by Amazon Programs
Author: Steve Weber
Publisher: Weber Books
Category: Book

List Price: $18.95
Buy New: $14.99
You Save: $3.96 (21%)
Buy New/Used from $10.95

Avg. Customer Rating: 4.5 out of 5 stars(23 reviews)
Sales Rank: 40909

Languages: English (Original Language), English (Unknown), English (Published)
Media: Paperback
Number Of Items: 1
Pages: 192
Shipping Weight (lbs): 0.7
Dimensions (in): 8.9 x 6 x 0.7

ISBN: 0977240649
EAN: 9780977240647
ASIN: 0977240649

Publication Date: August 1, 2008
Availability: Usually ships in 1-2 business days

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Editorial Reviews:

Product Description
If you are in business to sell consumer goods - or you want to be - you should be on Amazon.com. More than 90 million customers shop at Amazon. As its global business booms, Amazon is inviting all sorts of independent sellers - large and small businesses, individuals, and mom-and-pop shops - to sell their merchandise right on Amazon. Whether you're just starting or already in business, you can boost your sales and profits by showing your wares on Amazon, the world's biggest store. Everything you need to start converting your items into cash is in this book by Steve Weber, one of the most successful and highly rated sellers in Amazon history: - How to set up shop on Amazon and generate worldwide sales volume with no up-front cost, risk or advertising. - Run your Amazon store from home, a warehouse or a walk-in store-or outsource everything to Amazon's fulfillment center. - Find bargain inventory; target niche markets for big profits. - Get tax deductions and write-offs for business use of your home. - Use Amazon as a stand-alone business or a lead generator for an existing business. - Pay lower sales commissions on Amazon. - Sell your inventions, crafts or intellectual property on Amazon. - Guard against scammers and rip-off artists. - Automate your business with easy-to-use tools.


Customer Reviews:   Read 18 more reviews...

5 out of 5 stars A Useful Guide   December 4, 2008
  1 out of 1 found this review helpful

More than 90 million consumers shop on Amazon, and that number is steadily increasing

No matter how big or small or what they sell, third-party sellers can expand their base by showing their wares on Amazon.

Steve Weber, a former newspaper reporter and now an online book dealer, has penned a book designed to show you how to profit by partnering with this popular and highest-rated online retailer.

In fact, as Weber explains, Amazon makes it easy for want-to-be merchants to set up shop from home with little or no upfront investment, risk or advertising.

Sounds great, doesn't it? But that doesn't mean you won't have to work or invest in time and application. Weber explains in easy to understand language how to get started, manage inventory, meet legal requirements and handle other aspects of doing business with Amazon.

As he did in his previous books on selling used books, selling on eBay and marketing books and business online, Weber provides solid, pragmatic information to help even the greenest of amateurs leverage the Amazon brand name to advantage.

In addition to his own tried-and-tested experience in dealing through Amazon, Weber has solicited the perspective of others who have expanded their product sales by linking with the merchandiser.

Since Amazon doesn't charge sellers any fees until their goods are sold, this may be the perfect opportunity for many to supplement their income in these trying financial times.




2 out of 5 stars Reads like an owners manuel!   November 25, 2008
  0 out of 1 found this review helpful

This book reads like an owners manuel very cold and dry. Its hard to retain the info unless you actually are in front of the computer working on the amazon site...

The author doesn't do a good job with story telling.



3 out of 5 stars Great Info for Amazon.com Sellers   October 2, 2008
  6 out of 6 found this review helpful

I purchased Sell on Amazon becuase I recently started selling items on Amazon.com and was a little confused on how the process worked. A lot of the information I have researched online and other books I have read provide good information but it's outdated. This book had a lot of repetitive information that I already knew, or could have easily found out by going to the Amazon help section, however, the content was up-to-date.


5 out of 5 stars Great over all view!   September 30, 2008
  1 out of 1 found this review helpful

Like others have stated, most of this information could have been gotten for free by researching amazon, but this book puts everything easily within one place and is well worth the cost.


5 out of 5 stars A good reference for high- and low-volume sellers on Amazon   September 24, 2008
  5 out of 6 found this review helpful

My husband and I have been selling books on Amazon for over five years, for our county's Friends of the Library group. We make about a hundred dollars per month profit by selling books that have been donated to our county's two public libraries. If you are thinking of selling on this web site, you can't go wrong by reading this book. It's got everything we had to learn the hard way, including tips for handling your inventory, listing your items, how to handle customer feedback (including a discussion on whether to solicit it), and the fees charged by Amazon for different categories of goods, and also for different categories of sellers.

I had always wondered why some sellers could make a profit by listing books for a penny apiece, whereas we had to list a paperback book for at least $2.25 in order to make money (and a higher minimum for hardbound books). The author, Steve Weber answers this question in his first chapter: Amazon has four different levels of seller programs, and we're in the least profitable "individual selling account" category, because of the low volume of books that we sell.

To attain the next level up, "Pro-Merchant subscribers," Amazon charges $39.99/month for volume listing and inventory-management tools, and "waives the 99-cent per-item fee charged on sales to individual accounts." We're almost at the break-even point that the author has calculated, in order to benefit from a Pro-Merchant account.

For even higher-volume sellers, Amazon has two more program levels: "Fulfillment by Amazon"; and "Merchants@ Program." This book explains the advantages of each category.

It is very easy to sell items through Amazon, and we got by for five years without Steve Weber's "Sell on Amazon." However, you can save yourself time and money by reading this book. For one thing, the author lists software for automating repetitive tasks (such as notifying customers of shipping dates) that we didn't know existed.

There are still going to be bumps in the road in the form of obstreperous or dishonest customers, and wildly variable USPS `delivery' schedules, but Weber provides techniques for getting the most out of an imperfect delivery system, and for minimizing the inevitable negative customer feedback.

I highly recommend this book for both high- and low-volume sellers.

P.S. This website does NOT give any kind of discount to nonprofit organizations.

---Review copy supplied by author.


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