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 Location:  Home » Books » Graphic Design » slide:ology: The Art and Science of Creating Great PresentationsSeptember 8, 2008  
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slide:ology: The Art and Science of Creating Great Presentations
slide:ology: The Art and Science of Creating Great Presentations
Author: Nancy Duarte
Publisher: O'Reilly Media, Inc.
Category: Book

List Price: $34.99
Buy New: $19.89
You Save: $15.10 (43%)
Buy New/Used from $19.89

Avg. Customer Rating: 4.5 out of 5 stars(12 reviews)
Sales Rank: 402

Format: Illustrated
Languages: English (Original Language), English (Unknown), English (Published)
Media: Paperback
Number Of Items: 1
Pages: 294
Shipping Weight (lbs): 1.9
Dimensions (in): 9 x 8.9 x 0.6

ISBN: 0596522347
Dewey Decimal Number: 005
EAN: 9780596522346
ASIN: 0596522347

Publication Date: August 12, 2008  (New: Last 30 Days)
Availability: Usually ships in 1-2 business days

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Editorial Reviews:

Product Description
No matter where you are on the organizational ladder, the odds are high that you've delivered a high-stakes presentation to your peers, your boss, your customers, or the general public. Presentation software is one of the few tools that requires professionals to think visually on an almost daily basis. But unlike verbal skills, effective visual expression is not easy, natural, or actively taught in schools or business training programs. slide:ology fills that void.

Written by Nancy Duarte, President and CEO of Duarte Design, the firm that created the presentation for Al Gore's Oscar-winning film, An Inconvenient Truth, this book is full of practical approaches to visual story development that can be applied by anyone. The book combines conceptual thinking and inspirational design, with insightful case studies from the world's leading brands. With slide:ology you'll learn to:

  • Connect with specific audiences
  • Turn ideas into informative graphics
  • Use sketching and diagramming techniques effectively
  • Create graphics that enable audiences to process information easily
  • Develop truly influential presentations
  • Utilize presentation technology to your advantage

Millions of presentations and billions of slides have been produced -- and most of them miss the mark. slide:ology will challenge your traditional approach to creating slides by teaching you how to be a visual thinker. And it will help your career by creating momentum for your cause.


Customer Reviews:   Read 7 more reviews...

2 out of 5 stars Better as a Presentations 101 textbook than self-help guide   September 8, 2008
Keep in mind the definition of the English suffix -ology or -logy "denotes a field of study or academic discipline."
This is not a How to book for learning production tricks or shortcuts, or how to make a concise, interesting and informative presentation.
There are not enough big, bright eye grabbing pictures to qualify as a coffee table book.

Once you get used to the tiny grey text and lots of white space, you can begin to concentrate on communications & presentation theory. Then it will be a fair Presentations 101 textbook.



5 out of 5 stars All there is to know for those who have already mastered PPT technical skills   September 3, 2008
  1 out of 1 found this review helpful

Nancy Duarte is managing Duarte Design, a company that has created some high-profile presentations (Al Gore is one of the clients). They (her husband is the company's CFO) started out in the 80s when the Apple Macintosh brought desk top publishing and graphics design to the masses, and have now become one of the big brands in professional presentation design.

This is the perfect book for those who have mastered the PowerPoint (or Apple Keynote) technical skills and need to make the final jump to master concepts usually taught in art schools (rather than software manuals):
- Picking pleasing color schemes
- Slide composition
- Typography
- Etc.

The trained eye can extract almost everything there is to know about presentation design. However, this is not the book that will teach you magic that will turn your beginner-level PowerPoint edits into a professional presentation.

Many subjects discussed in this books are covered in other material as well (minimal bullet points, cut words, use professional images, etc. etc.) However, there are some very specific things that I picked up in this book that were new to me:

- Thinking about cinematic movement for animations or slide composition
- Creating one big map and using the PowerPoint push transition to navigate it: one presentation - one big slide
- A large library of chart concept sketches, there were many new ones I did not use before
- Stressing to adopt a "designer" mentality to presentations

Things that I found less useful/interesting (personal preference):
- (Many) direct references to the services Duarte Design can offer
- Case examples (many of which are the same as on Duarte's site) are not always useful
- The section on data charts was relatively weak

But overall, a warm recommendation to purchase this book. It is well written, nicely illustrated and brings all the presentation design essentials together in one place, including many references to further reading and almost all the big presentation "brands" in the industry.



2 out of 5 stars Print too small   September 1, 2008
  1 out of 2 found this review helpful

I found the book interesting but with the small print, very hard to read. More theory than practical help in putting together a presentation, especially in the instructional area.


5 out of 5 stars If Only All Corporate Presentations Were...   August 28, 2008
  1 out of 1 found this review helpful


...this slick, lively and valuable.

When it comes to bullets, some of my co-workers buy their ammunition by the case. 17 bullet points in one slide?! Yes, we can do that. 50 slides?! "Well, I wanted to make everything clear..."

I intend to slip this book onto the department library and hope its sanity spreads.




5 out of 5 stars OUTSTANDING!   August 26, 2008
  1 out of 1 found this review helpful

I highly recommend this book! Great tips and insights and extremely helpful. One of the best of it's kind. Wwll worth the price.

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